Secord Township   1507 Secord Dam Road    Gladwin,  Michigan 48624
Secord Township Masterplan

 

Purpose

The purpose of this chapter is to establish the goals, objectives and strategies that will guide future growth and development in a manner that will reflect the communitys unique character.  In developing community goals and objectives, it is important to analyze demographics, housing, economic conditions, services and facilities, cultural and natural resources and existing land use. Preceding chapters of this master plan have documented the above characteristics.

An equally important step in developing goals is community input.  The Planning Commission sponsored a community‐wide public input session held at the Secord Township Hall on May 15, 2012 that was attended by 20-24 people.  Participants were first asked to state their vision of Secord Township in 20 years. Participants were then asked to identify assets in Secord Township.  Each participant was given multiple opportunities to state assets that Secord Township should strive to protect or expand.  Next, participants were asked to identity negative issues about Secord Township.  They went through a SWOT Analysis for the community talking about the Strengths, Weaknesses, Opportunities and Threats as they perceive for the Township.  Each asset or issue was recorded on flip charts.  With guidance from the community input effort, the Planning Commission established the goals and objectives identified in this chapter.

Assets / Strengths 

The following five assets or strengths were the top most identified by participants in the community input session:

            1.   Rural Character/ Tranquility/Quiet

            2.   Water related recreation activities

            3.   Active Citizens/Strong Township Board

            4.   Excellent Roads

            5.   Environmentally sensitive population sensitive to preservation

The people living in Secord Township value their rural heritage and desire to preserve the rural character in their community.  The premier asset of the Secord Township is Secord Lake with almost 60 miles of shoreline.  More than 80% of the township residents live on the Lake. Township residents value the sense of community that exists and the way that neighbors and community members in general work together.  The Township Board and the Planning Commission is very active and stays abreast all of the current matters.  The tranquility and peace of living in a lakeshore community is also high on their list of Secord Township assets.

The following list includes all assets listed at the community input session.

   Farming

   Fishing

   People working together community

   Tranquility/Peace/Quiet

   Well and Septic regulations

   Good neighbors

   Secord Lake Recreations

   Fire Department/Emergency Services

   Transportation infrastructure

   Zoning

   Mosquito Control

 

   Safety

   Family history

  MDNR Boat Launch locations (2)

   Access to local Cultural Activities

   Businesses

   Close to city facilities- Gladwin & West Branch

   Woodlands

   Wildlife

   Secord Dam Water Level Control

   Aquatic Weed Control Program

 

Issues / Weaknesses

The following seven issues or weaknesses were the top most identified by the participants in the community input session:

            1.   Lack of Public Parks

            2.   Crowding on Secord Lake

            3.   Lack of businesses to support water activities

            4.   Lack of cell phone service throughout the Township

            5.   Aging Demographics

            6.   Lack of high speed internet throughout the Township

            7.   Lack of involvement by community businesses

Concerns about nuisance created by too many tourists on Secord Lake topped the list of issues to address in Secord Township.  The lack of cell phone signals and high speed internet throughout the Township is an issue for residents as well.  This lack of technology infrastructure is tied to the lack of quality jobs as more and more people seek out selfemployment via home‐based businesses that need this infrastructure.  Aging demographics was a big concern that is leading to lack of younger staff to fill service vacancies.  Absence of any public park on the Lake or otherwise was another factor pointed out by some of the citizens.

The following list includes all the weaknesses issues listed at the community input session.

     Blight

     Aging Community

     High speed internet

     Cell phone signals

     Loss of farmland

     Need better Zoning

     Lack of businesses supporting water activities

 

   Pollution/Garbage

   Natural gas distribution

  Noise

   Lack of Wind Energy Ordinance

   Lack of Public Parks

   Secord Lake crowding

   Lack of young citizens to staff services

 

Opportunities 

The following five opportunities were the top most as identified by participants in the community input session:

            1.   Restaurants

            2.   Commercial Development of all kinds

            3.   Bringing Broadband to Secord Township

            4.   Better Housing Choices

        5. Supporting existing businesses

The people living in Secord Township value their rural heritage and desire to preserve the rural character in their community.  They have a strong desire for additional choices of dining.  The township is open for commercial developments of many kinds, given that not much of retail is present within the township limits.  They are very much looking towards connecting their township to the world-wide-web through improved broadband network.  Township has the strong desire to support its existing businesses.

Threats 

The following five threats were the top most as identified by participants in the community input session:

            1.   Failing Wells or Septic

            2.   Failure of Dam structure

            3.   Fracking- Drilling for Natural Gas

            4.   Dumping yard /Treatment Facility in the Area

            5.   Marijuana Outlets

Secord Dam is one of the biggest man-made structures in the township.  Any kind of failure on the dam will lead to serious flooding in the area immediately downstream.  Recent regulation allowing drilling has also generated a lot of concerns over fracking for natural gas.  Similar issue is with Marijuana outlets.  Currently there are not any, but township is concerned about the possible impact of these activities.

Some of the other threats identified were:

     Blight

     Wood Burning Stoves

     Sedimentations into the Lake

     Noise on the Lake

 

Secord Township in the Year 2033

Visioning is a process to help community members imagine, describe and attain a preferred future for their community.  Participants were asked respond to the following visioning exercise. To encourage a free flow of ideas, answers were not constrained by present situations.  Participants had opportunities to present their ideas in an open, informal setting.

“Imagine you have friends or relatives visiting in the year 2033.  You decide to take them for a tour to show off the wonderful community in which you live.  You take a drive through the Township; admire the beauty of the landscape and marvel at the development; you stop at a park for a picnic.  Much of what you see and hear pleases you, and some activities surprise you.  Describe the 2033 future that you envision.  Consider the physical environment (residential, commercial and industrial development); the natural resources (forests, water, open space and farmlands); and community facilities and services.”

The following list includes all vision items listed at the community input session:

     Small Business Hubs

     Retain rural Character

     Farming – active base

     Nothing changed

     Prepare for future changes- Proactive

     Broadband network

     Middle class jobs manufacturing facilities

     Better Cell phone signal

     Interstate

     Small population growth

     No junk

     Well‐kept homes

     No property nuisance

     Picnic areas

     Self‐sustaining area

     Younger population

     Quality jobs for younger population

     Growth in fire department

     Growth in Health Services

     Growth in Recreational Services

     Public Parks

     Historic Structure Preservation

     More restaurant and stores

     Better land use

     Business/industrial development

     Larger farms – more efficient

     Pedestrian traffic (foot, bike)

     Caring people, good neighbors

     Middle class jobs

     Less housing growth – use of current housing

     Quality of Life

     More activities for senior citizens

     Balanced community with population and provisions

     Environment friendly community 

Goals & Objectives

Note: Items in the Goals & Objectives tables are not listed in order of importance.

PRESERVE THE UNIQUENESS OF SECORD TOWNSHIP by protecting the rural setting, community character, and maintaining an overall clean, healthy and well maintained living environment.

PROTECT THE HEALTH, SAFETY AND WELFARE of Township residents by coordinating land use, applying zoning standards, and providing efficient public services.

PROMOTE A DIVERSE BUSINESS ENVIRONMENT and provide opportunities for knowledge workers, new commercial and light industrial businesses that support and enhance the rural community of Secord.

PROTECT AND PRESERVE areas, sites, buildings and structures.

ENCOURAGE CULTURAL FACILITIES AND EVENTS that meet the diverse needs of the entire community.

ENCOURAGE RECREATIONAL FACILITIES that meet the needs of a diverse age group.

UPGRADE PUBLIC INFRASTRUCTURE to meet the needs of Township residents.

PROMOTE TECHNOLOGICAL DEVELOPMENT for advancement of the community resulting in higher quality of life for all residents of all ages.

PROMOTE Age diverse population.

IMPROVE AND ENHANCE environmental quality of Secord Lake and the entire Tittabawassee Basin.

 

A.   Planning and Community Development 

GOAL:   Guide future development in a manner that will protect existing development; preserve community character; and conserve natural resources and environment, yet will meet the long‐term needs of the community.

OBJECTIVES: 

1.      Encourage creative design and planning techniques which produce visual harmony while preserving special features and protecting vital natural resources. 

2.      Encourage planned land uses in coordination with public utility, facility, and service improvement programs.

3.      Require planning review of the following types of public projects:

a.      The acquisition or enlargement of any park, playground or public open space.

b.      The construction, acquisition, or authorization of public buildings or structures.

4.      Site Plan Review:

a.      Revise site plan review process which takes into account the character of the Township.

b.      Incorporate standards in the site plan review process to encourage development with minimal negative environmental impact to protect land, air, and water resources.

c.       Amend the site plan review process to assure consistent application of the zoning ordinance.

d.      Follow-up procedures and inspections for improved accountability.

5.      Require buffers like the construction of berms or vegetative screening to shield residential properties from adjacent, more intense nonresidential development.

6.      Develop open space design standards to preserve scenic views, rural character, farmland, meadows, woodlands, and wetlands. 

7.      Research innovative development options to increase the tax base while maintaining the essential character of the community.

8.      Revise Zoning Ordinance to be easily understandable, innovative, and uptodate and fit the Township vision.

9.      Encourage the general public, civic organizations and all commissions to provide input for Township decisions.

10.  Control the location of new development by designating appropriate areas for new residential, commercial, light industrial and recreational land uses.

11.  Improve regulations and standards to protect the community against high noise levels and exterior lighting glare.

12.  Develop a nuisance ordinance and enforcement procedures to eliminate issues of accumulating junk and abandoned vehicles thereby improving the quality of housing and protecting property values.

13.  Develop signage standards in the Zoning Ordinance. Increase safety and reduce the visual impact of signs by controlling their size, number, illumination, and configuration.

14.  Develop innovative zoning techniques that allow for a mix of residential and commercial uses as well as an expansion of homebased business and cottage industry.

15.  Enforce all Township ordinances in a consistent and fair manner.

B.   Community Character

GOAL:   Maintain the quality of life and rural character in Secord Township while adapting to the modern needs of residents.

OBJECTIVES:

1.      Encourage social, governmental, and economic practices which maintain the tranquil community character of Secord Township.

2.      Diversify employment opportunities for all age groups to provide opportunities for community members to remain in Secord Township. 

3.      Utilize the existing resources of Secord Township in a productive manner to maintain the community character and address problems.

4.      Protect and preserve the historic structures in Secord Township.

5.      Work with larger communities in the area to provide them with a stable work base consisting of Secord Township residents.

C.   Natural Environment

GOAL:   Protect and preserve natural resources.

OBJECTIVES 

1.      Encourage a land use pattern that is oriented to and respects the natural features and water resources of the area. Evaluate type and density of proposed developments based on soil suitability; slope of land; potential for ground water and surface water degradation and contamination; compatibility with adjacent land uses; and impacts to sensitive natural areas like wetlands, greenways and wildlife corridors.

2.      Protect land resources and water quality related to our water bodies and wetlands. Limit and control the density and type of development adjacent to water areas.

3.      Encourage the continued natural use of wetlands as groundwater recharge and storm water holding areas.

4.      Develop greenbelt areas adjacent to ponds, streams, and wetlands to protect water quality and critical wildlife habitat.

5.      Establish regulations and standards necessary to protect and preserve the quality of the air from degradation due to fumes, odors, smoke, dust and other pollutants.

6.      Establish regulations and standards to protect the community against high noise levels and exterior lighting glare. 

7.      Encourage the use of native plant species and naturalized landscape designs, where appropriate, to enhance the Townships existing character.

8.      Encourage the integration of wetlands, woodlands and meadows into site development as aesthetic and functional features.

9.      Preserve topography such as slopes, valleys and hills by limiting the amount of cut and fill during site development.

10.  Encourage the retention of agricultural lands, forest lands and ecological corridors through available mechanisms such as open space and farmland agreements, forest stewardship programs, and conservation easements, as well as zoning incentives or through the development of a Purchase of Development Rights and Transfer of Development Rights program.

11.  Encourage and support sound wildlife management practices at the local and State level.

12.  Establish regulations and standards for sewer/septic maintenance to preserve and maintain water quality.

D.   Agriculture

GOAL:   Recognize the importance of agricultural lands as an economic base, heritage, and way of life in Secord Township.

OBJECTIVES:

1.      Maintain and provide for the preservation of farmland and woodlands where feasible.

2.      Discourage the conversion of farmland into other more intensive uses. Recognize farmland as contributing to the scenic and rural character of the Township.

3.      Encourage the use of Purchase of Development Rights”, Transfer of Development Rights”, Clustering, and Conservation Easements to help farmers retain their agricultural acreage.

4.      Encourage farmland to be a part of the Townships active economic base and potential source of jobs for Township residents.

5.      Recognize the importance of small family farms in Secord Township.

6.      Maximize the most beneficial agricultural use of agricultural lands in Secord Township, while encouraging environmentally sensitive farming practices to protect local surface and ground water quality without unnecessarily limiting the economic rights of agricultural landowners.

7.      Encourage agricultural landowners to work cooperatively with supportive public agencies, such as the local Michigan State University Extension, USDA, and National Resource Conservation District offices.

8.      Allow farmers to produce, process, and market at wholesale and retail the products grown on their property.

9.      Amend Zoning Ordinance to include regulations which encourage agricultural tourism activities, as needed in the future.

10.  Educate residents and local officials on Michigan’s Right to Farm Act.

11.  Encourage the use of Generally Accepted Agricultural Management Practices (GAAMPs) through local zoning.

E.   Recreation, Public Lands and Open Space

GOAL:   Preserve open space, preserve and improve access to public lands and Secord Lake waters, expand and improve recreational trails and public parks for the enjoyment of residents, visitors and future generations, and engage in community beautification.

OBJECTIVES:

1.      Maintain an updated Secord Township Recreation Plan that identifies and prioritizes needed recreational facilities.

2.      Implement the improvements proposed in the Secord Township Recreation Plan.

3.      Support cooperative recreational planning and development with Gladwin County and the Michigan DNR.

4.      Support the continued existence of and access to public lands in the Township.

5.      Preserve and maintain public recreation areas and access sites.

6.      Continue the preservation and development of Secord Lake shoreline according to the Recreation Plan.

7.      Encourage the preservation of open spaces in the Township.

8.      Identify and protect key scenic vistas.

9.      Pursue outside funding sources, such as grants, for land acquisition and recreational development.

10.  Preserve prime hunting lands as a recreational asset in the Township.

11.  Encourage a controlled expansion of snowmobile trails in the Township.

12.  Encourage a controlled expansion of ORV/ATV trails in the Township.

13.  Work cooperatively with agencies, organizations and neighboring communities to expand nonmotorized trails, which link attractions and communities.

14.  Preserve and protect all healthy trees growing on public property or public rights‐ofway and replace or add to the stock when needed.

15.  Market the recreational amenities in and around Secord Township to residents and visitors

16.  Develop a signage or way finding program for recreational facilities.

17.  Retain and improve public water access sites for residents, seasonal residents and visitors.

18.  Encourage proposed subdivisions, site condominiums, planned unit developments, and commercial and light industrial to provide or participate in the development of recreational facilities and the preservation of open space through zoning and review procedures. 

F.   Government

GOAL:   Provide services in an efficient and caring manner to meet the needs of the residents, property owners, business people and visitors.

OBJECTIVES:

1.      Promote intergovernmental and regional cooperation on issues of mutual concern.

2.      Work cooperatively with neighboring townships to coordinate planning and zoning decisions.

3.      Ensure a responsible fiscal policy and budget process to finance the Township government.

4.      Promote the involvement of volunteers in the government process.

5.      Engage in public input regularly to ensure government is responsible to the people.

6.      Utilize the proactive master planning process as a check and balance on decision making.

7.      Maintain communication with the Department of Natural Resources to provide input into the usage and management of the public lands in the Township.

8.      Keep the citizens informed by regularly updating the Township government website.

9.      Continue to work with adjacent communities to provide emergency services to Township residents.

10.  Research grant funding opportunities in order to provide a higher level of service to Township residents.

11.  Investigate the feasibility of funding staff positions to better address the needs of the Township government and the public.

12.  Work cooperatively with community service organizations.

G.   Infrastructure, Community Facilities and Community Services

GOAL:   Improve and maintain the Township’s vehicular and pedestrian circulation routes, community facilities, programs, services and public utilities to accommodate the needs of residents and visitors.

OBJECTIVES:

1.      Encourage the efficient use of existing roadways and infrastructure.

2.      Work with the Gladwin County Road Commission to plan for upgrading of roads, maintenance of existing roads, and vehicular and pedestrian safety at intersections and on roadways.

3.      Support the development of bicycle paths and pedestrian walkways.

4.      Develop a capital improvements plan to address the long term needs for road improvements, Fire Department needs, recreational facilities, and a community center. 

5.      Support the development of an interstate highway to increase the economic viability of the region.

6.      Direct development to areas with existing infrastructure and where infrastructure is not adequate require developers to fund the upgrading of infrastructure to support proposed new development.

7.      Consider the placement of utilities underground.

8.      Encourage utility companies to provide affordable options for fuel, electric, cable, and telecommunications service to township residents.

9.      Plan utility improvements to coincide with development, where possible.

10.  Support the expansion of public transportation.

11.  Encourage development of corridor plans for all primary transportation routes.

12.  Improve fire protection services.

13.  Improve access to health services for Township residentsCONOMIC DEVELOPMENT

H.   Economic Development

GOAL:   Develop and promote the growth of a diverse economic base to serve the employment needs of the Township and Region.

OBJECTIVES:

1.      Seek out and encourage the establishment of businesses that serve to fill gaps in the services needed in the Township.

2.      Continue to improve recreational facilities within the Township.

3.      Work with neighboring communities to promote year‐round sustained tourism, i.e. spring, summer, fall and winter festivals and activities that will draw people to the region.

4.      Form public‐private partnerships to improve the local economy.

5.      Strive to attract young people and young families to Secord Township and develop the goods, services, recreation and employment opportunities needed to retain them.

6.      Encourage homebased businesses and cottage industry in Secord Township. 

7.      Encourage the expansion of the infrastructure required to make Secord Township attractive to commercial, industrial, and home‐based business. 

8.      Investigate tax incentive programs for business development.

9.      Research methods of using available local resources to create a self‐sustaining community.

10.  Work towards total connectivity in Secord Township with Broadband.

11.  Work towards total connectivity in Secord Township with cell phone towers.

I.    Residential Land Use/ Housing

GOAL:   Provide for suitable housing opportunities for all income levels and age groups and preserve and enhance existing rural residential character.

OBJECTIVES:

1.      Utilize current housing structures, where possible, to meet the needs of all household types (rental, seasonal) and all income groups.

2.      Designate areas appropriate for all types of residential development including single family, multifamily, elderly housing, condominium and extended care facilities.

3.      Encourage new residential development to be sited in a manner that protects the rural character and scenic views by maintaining proper setbacks and providing landscaping screening as appropriate.

4.      Encourage the maintenance of the existing housing structures in good repair, appearance, usefulness and safety. 

5.      Protect the residential areas from intrusion of incompatible uses.

6.      Plan medium and high‐density residential development only in those areas that are suitable for such use in order to preserve open space and natural resources.

J.    Commercial Area and Activities

GOAL:   Promote a varied business environment and foster growth and cooperation among area businesses to meet the needs of residents and tourists while preserving the natural environment and rural character of Secord Township.

OBJECTIVES:

1.      Promote a varied business environment, which meets both seasonal and year round needs.

2.      Support the existing commercial establishments. Guide new commercial development into appropriate and desirable areas through the master plan and zoning ordinance.

3.      Encourage the development of small business hubs throughout the Township to serve local needs.

4.      Through the Zoning Ordinance, establish and enforce standards to require businesses to maintain an aesthetically desirable appearance.

5.      Develop and utilize innovative planning and zoning techniques, such as clustering, shared parking, access management, and landscaping to regulate commercial development along primary county roads 

6.      Regulate home occupations and home based businesses to assure compatibility with existing residential areas.

7.      Require landscape buffers where commercial uses are adjacent to residential uses.

8.      Encourage entrepreneurial training programs to assist residents in starting and maintaining their own small businesses.

K.   Industrial Land Uses

GOAL:   Encourage the retention of existing industries and establishment of new light industries to diversify the local economy.

OBJECTIVES:

1.      Ensure that industrial developments take place in an environmentally sensitive manner and are harmonious with the existing community.

2.      Encourage light factory industries and high tech industries that do not pollute the air, soil or water nor offend because of noise, odor, or visual impact, to locate in the designated industrial areas.

3.      Require adequate buffering and screening through appropriate landscaping and site design to minimize land use conflicts.

4.      Amend the Zoning Ordinance to facilitate light industrial development at appropriate locations.

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